✉ yjren@cityu.edu.mo
☎ +853-85902764

Academic Qualifications：

2017 Ph.D. in Business management, City University of Macau

2008 Master in Arts in Design, Beijing Institute Of Fashion Technology

2005 Bachelor in Arts in Design, Beijing Institute Of Fashion Technology

Working Experience：

Designer in Beijing Publishing Group

Current Position：

Curriculum Director( Master of Fine Arts, Doctor of Philosophy in Arts Studies),  Faculty of Innovation and Design, City University of Macau

Associate Professor, Faculty of Innovation and Design, City University of Macau

Teaching Area：

Interdisciplinary Design Research (PhD)

Branding Plan and Design (Master)

Service Design (Undergraduate)

Graphic Design (Undergraduate)

Brand Planning and Management (Undergraduate)

Spatial Vision Design (Undergraduate)

Research Area：

Brand Management and Innovative Design

Service Design and Social Innovation

Visual Communication Design

Research Funds：

• Topics hosted：Investigation of the Origin and Decorative Features of Ming Dynasty Clarke Porcelain Unearthed in Macao, funded by the Macau Foundation,  Project ID: MF1922.
• Topics hosted：Using Visual Art to Drive Research on Strategies to Improve the Healing Environment of Public Medical Institutions in Macao, funded by the Macau Foundation, Project ID: MF2023.
• Participated topics：Joint Scientific Research Funding Project between the National Natural Science Foundation of China and the Macao Science and Technology Development Fund, Research on Environmental Assessment and Optimization of High-Density Urban Space in Macao’s Reclamation, Project ID: (0039/2020/AFJ).
• Participated topics：Guidelines for the Overall Public Space Design of Macau Iohan Taishan,  funded byhe Macau SAR Municipal Affairs Bureau.

Books：

• Monograph: Ren, Y.J. (2022). Design thinking promotes the innovation of city brand image. Beijing: China Architecture and Architecture Press.
• Monograph: Ren, Y.J. (2018).Study on Local Food Products Industry in Macao. Beijing: Intellectual Property Publishing Press.
• Participate in Editing: Ren, Y.J. (2007).Clothing Illustration Techniques. Beijing: People's Fine Arts Publishing House.

Utility Model Patent：

• A foldable easel suitable for outdoor painting
• A combination drawing board for graphic design
• A typesetting device for graphic design

論文：

• Ren, Y.J., Chen, R.Q.& Wei, Z.Y.(2024). Research on the design of adolescent decompression toys based on AHP-TOPSIS model. Packaging Engineering (08), 178-188.(Peking University Core)
• Liu, X.H. , & Ren, Y.J.(2023). Research on the design of liver cancer nursing service system based on SAPAD. Industrial Design (06), 98-100.
• Mei, W.F. , & Ren, Y.J.(2023). Optimization design of signage system in Macau public medical institutions based on service design: A case study of the Conde S. Januario Hospital. Design (19), 61-66.
• Yuan, J.H.& Ren, Y.J.(2023). Research on housing rental satisfaction under service design thinking. Housing Industry (04), 79-82.

• Cao, Y.R. , & Ren, Y.J.(2023). Research on the exhibition design of Macau Museum based on spatial narrative theory. Screen Printing (17), 68-70.
• Xinping Fu & Yujie Ren.(2023).Investigating the Corporate Brand Image of Athletic Footwear Companies via Service Design: A Case Study of Yu Bao Footwear Ltd. Academic Journal of Business & Management, 5(21).
• Wang, M.Q. , & Ren, Y.J.(2022). Research on consumer satisfaction in clothing stores under service design thinking: Taking PEACEBIRD brand as an example. Shandong Textile Economy (12), 24-29.
• Wang,J.H.,Wu, W.& Ren,Y.(2022).Suitability Evaluation of Urban Green Landscape Infrastructure Based on Entity Interaction Model. Fresenius Environmental Bulletin, 31(3A), 3167-3174.（SCI）
• Sun, B.B. ,& Ren, Y.J. (2021). The APP User Model Construction and Demand Research Based on Service Design——Take HPV vaccination APP as an example. 2021 International Conference on Big Data and Social Sciences. 532-536. ZhuHai. China.
• Ren Yujie & Shi Lei. (2022). Research on postgraduate education in design at Macau universities based on interdisciplinary studies. Art Education (11), 192-195.
• Lin Hai & Ren Yujie.(2022). Research on the evaluation of bachelor degree clothing design in Macau universities based on SD method. Fashion Designer (05), 126-133.
• Ren, Y.J.(2021).Royal tea Packaging design work. China Publishing Journal, (05).(CSSCI)
• Ding, J.L., Luo, Q.L., Zhou, Z.P., Wu, W.S., Zhang, L.X.& Ren, Y.J.(2021).Old Places, New Sounds. Education and Vocation, 10(19).(Peking University Core)

• Bao, Y.W. , & Ren, Y.J.(2021). Research on service design of Macau's characteristic old stores from the perspective of emotional experience, Proceedings of City University of Macau International Symposium on Culture Heritage Conversation 2021,190-194.
• Xing, Y.L. , & Ren, Y.J.(2021). Research on interactive toy design based on the psychological characteristics of preschool children. Industrial Design (06), 58-59.

• Ren, Y.J. (2020). Discuss the industrialization of art from art attribute, art acceptance and market. Art and Design (Theory), 2(11),110-111.
• Ren, Y.J. , & Xing, Y.L. (2020). Study on the origin and decorative features of Kraak Porcelain unearthed in Macao. Art observatory,5(51).
• Ren, Y.J. , & Wu. W. (2019). Research and implementation of cartoon art design based on Genetic algorithm. Modern electronic technology,15(8),120-122.
• Zhou,J.L., & Ren,Y.J.(2019).A Study on the sustainable development of historic blocks based on urban catalyst theory. 2^nd Eurasian Conference on Educational Innovation 2019, Singapore.
• Zhou, H.B., Ren, Y.J., & Sun, W.Q. (2019). On "Human-Centered" in the Context of Sustainable Development in Urban Planning. Architecture and Culture. 11(188).
• Ren,Y.J.(2019).Research on the Innovative Design of Souvenir Image of Macao's Famous Traditional Local Brands-Based on the Results of Empirical Analysis. 2^nd IEEE International Conference on Knowledge Innovation and Invention 2019. Seoul, South Korea.
• Wang, Z.Y., & Ren, Y.J. (2018). Analysis and Research on the Spatial form of historical Blocks -- A case study of the fifth street of October in Macao Luhuan. Proceedings of the Symposium on Environmental Landscape Development, 86-98.
• Ren, Y.J. (2018).Statistics and research on the consumer market of "Koi Kei Bakery" in Macau. Auto Business Review, 32(2), 107.
• Ren, Y.J., & Kuang. W.H. (2017). Promote the brand image of Macao local food and spread Macao culture. Macao Cultural Industry Development Report 2017, 317-336, Beijing: Social Sciences Academic Press.
• Ren, Y.J. (2016).Creating tourist souvenir brands to promote the development of Macao's cultural industry. Macao Cultural Industry Development Report 2016, 108-123. Beijing: Social Sciences Academic Press.
• Ren, Y.J. (2015). L Research on entrepreneurial strategy of Cultural Communication Company. 2015 Macao Youth Employment, Entrepreneurship and Property Exchange, 71-77.
• Ren, Y.J. (2012). “Harmonious” thinking: cultural development must return to the spirit of traditional culture. Art Education (11), 38.
• Ren, Y.J. (2007). Clothing illustrations in the era of reading pictures. Decoration (03), 16-18.
• Ren, Y.J. (2007). From "change over time" to "breaking the old and establishing the new" - on logo design from the perspective of Taoist philosophy. Art and Design (Theory) (08), 48-49.

Awards Received:

• Received the "Excellent Scientific Research" Award from City University of Macau for the 2022-2023 academic year.
• Guided students to participate in the competition and won the Outstanding Instructor Award in the 2024 "Blue Bridge Cup" National Competition and Macao Regional Competition.
• Guided students to participate in the competition and won the Outstanding Instructor Award in the 2023 SGADC Singapore Sands Art Design Competition.
• The paper "Research on the Evaluation of Bachelor's Degree Uniform Design in Macao Universities Based on SD Method" participated in the 2022 Milan Design Week - Excellent Works Exhibition Competition of Teachers and Students in Design Disciplines of Chinese Universities, and won the "Academic Award" in the national finals.

• The paper "Research on User Clustering of HPV Vaccination APP from the Perspective of Service Design" won the "Excellent Paper Award" at the 2021 Milan Design Week-Exhibition of Outstanding Works by Teachers and Students in the Design Discipline of Chinese Universities.
• The work "The Road to Self-Strength" was exhibited at the 2021 Tsinghua University 110th Anniversary Commemorative Pull-back Shoes Special Competition Results Exhibition (Macau).
• The works "Macau Night Sky Lights" and "Light Language" Macau Mark" won the Creative Design Award in the 2016 Macau (International) Tourist Souvenir Competition, and "Travel Multifunctional USB Socket" won the New Talent Award.
• The work "Black Lens" won the second prize of China's "Packaging Star" (2007) Creative Award.
• The work "Royal Tea" and "The Classic of Tea" won the Selection Award in the second (2006) International Tea Packaging Competition.
• Guided students to participate in the competition and won the title of "Star Mentor" in the 2022 Greater Bay Area Brand Design Competition.
• Guided students to participate in the competition and won the Outstanding Instructor Award in the 2020 Golden Lotus Cup International (Macau) College Student Design Competition.
• Guided students to participate in the competition and won the Outstanding Instructor Award in the 2015 Macau (International) Tourist Souvenir Design Competition.

Teaching Achievements：

• Guided students Chen Chen, Chen Jiahua, and Feng Yuxue to participate in the 2024 "Blue Bridge Cup" competition and won the third prize in the national final official track (non-proposition) environmental art design, the first prize, the second prize, and the third prize in the Macau competition area (non-proposition) , a total of four items.

• Guided students Shen Zhiyan and Shen Hongzhe to participate in the 4th ICAD International Contemporary Youth Art Design Competition and won the silver medal.
• Guided student Long Xuanyu to participate in the 2023 Oriental Creative Star Competition and won the gold medal in the overseas competition and the bronze medal in the national competition.
• Guided students to participate in the Macau Brand Story 2023 Greater Bay Area Brand Design Competition. The product Pikka Pikka Washing and Care Set designed by the team of students He Peiyao, Zheng Zhiyuan, Zhang Ying, Li Wenyu, Zhang Jingjun, and Huang Minshi won the Merit Award; the team of Wei Ziyi, Chen Chuqi, Jiang Youxuan, Yang Minzhi, and Yuan Chaofeng won the Merit Award The designed product Graphene Quantum Physiotherapy Soothing Patch won the Intangible Cultural Heritage Fusion Award; the product Bodyskin Facial Cleanser designed by the team of Xiang Liqun, Peng Yang, Chen Qixin, Zheng Kaiwen, Zhou Zhihua and Weng Jialing won the Intangible Cultural Heritage Fusion Award.
• Guided student Wu Hao to participate in the 2023 SGADC Singapore Sands Art Design Competition and won the bronze medal.

• Guided students to participate in the 2022 Milan Design Week - Excellent Works Exhibition Competition of Teachers and Students in Design Disciplines of Chinese Universities. Jiao Bin and Mei Wenfeng won the National Finals (Essay) Excellence Award, and Jiao Bin and Zhang Ziyun won the National Finals (Essay) Excellence Award.
• Guided students to participate in the 2021 Greater Bay Area Brand Packaging Design Competition, and students Bao Yuwei, Li Zexi, Guan Xueyi, and Wang Yifan won the first prize; Feng Wenying, Huang Xiaoyan, Wu Wei, and Wang Zhengyan won the second prize; Liang Shuang, Zhang Shuyuan, and Tan Chang won the finalist award .
• Guided students to participate in the 2021 Milan Design Week-Exhibition Competition of Outstanding Works by Teachers and Students in the Design Discipline of Chinese Universities, and student Jiao Bin’s work "The Wonderful Adventure of National Treasure" won the first prize in the Macau competition area.
• Guided Sun Binbin to write the paper "Research on User Clustering of HPV Vaccination APP from the Perspective of Service Design" and won the Excellent Award in the Paper Category at the 2021 Milan Design Week - Exhibition of Excellent Works by Teachers and Students of Design Disciplines in Chinese Universities.
• Guided students Pang Yanping and Jiao Bin to write the paper "Perceptual Experience of Macau Jinghu Hospital Building Appearance Color Based on SD Scale" and won the third prize in the thesis category at the 2021 Milan Design Week-Exhibition of Excellent Works of Teachers and Students in the Design Discipline of Chinese Universities.
• Guided student Liang Xinyin to participate in the 2021 Milan Design Week - Exhibition of Outstanding Works by Teachers and Students of Chinese University Design Disciplines, and the 2020 Golden Lotus Cup International (Macau) College Student Design Competition. The work "Tourist Tower Lamp" won the Excellence Award.
• Guided student Deng Ziqing to participate in the 2019 Zhuhai Vocational Skills Competition (municipal level one) graphic design technology project and won the Excellence Award.
• Guided student Li Yixuan to participate in the 4th China Green Environmental Protection Packaging and Safety Design Creative Competition and won the second prize for his work "Macau Huangji Bakery Packaging Design Based on Excellent Chinese Culture".
• Guiding students to participate in the 2015 Macau (International) Tourism Souvenir Design Competition, students Lin Dongmei's works "囍tang" and Gan Zhipeng's "Dai Daang Gong Herbal Tea Packaging" won the Creative Design Award, Cheng Ye's "Dice Poker and Coaster", Zhao Siyuan's "Impression of Macau", Tang Daoxing's "Five Blessings Hook", Chen Zhifeng's "Light of World Heritage", Zhu Meining's "One Touch of Chicken Hair (Safety Alarm)", Lin Yuhuan's "Saiwan Impression" won the New Design Award, Xu Shenghua's "Macau Stamp", Zhou Haoxiang's "Lotus" Ashtray", Li Yonglin's "Macau Food Three-dimensional Maze", and Wen Kaining's "Macau Historical Figures-Mirror" won the finalist award.

Professional Association：

Chinese Cultural Exchange Association, commissioner

China Packaging Education Committee, Standing Committee Member